If any of you get the time to try this out let me know how it goes and what you think.

I received a shocking email from someone I respect the other day that I want to share with you. (I have permission.)

My friend just came right out and told me the brutal truth: “You’re wasting months of your life for nothing.”

Pretty scary…and I had no idea what he meant!

So, I kept reading…

“Look, just figure out how many hours you’re spending in the gym and doing cardio every week. Multiply that number by 52. Then email me back.”

So I did the math. It freaked me out! It was a lot more time than I thought. I was spending literally YEARS of my life in the gym. Let’s not even talk about cooking food and eating 6 meals every day. It feels like my workout routine is like a second job sometimes. Can you relate?

Anyway, I emailed him back and here’s what he said:

“Okay, take that number down to less than an HOUR a week…tops. How much time have you just added to your life?” The obvious answer: A lot!

By now I was wanting him to give me the answer. If there was a workout program where I could see results in minutes a day versus hours I was all ears.

He said, “Check out my latest book and video series.”

Here’s the website so you can see it too — 7 Minute Muscle < — click.here

The guy I’m talking about is bestselling fitness author Jon Benson. His latest book “7 Minute Muscle” is an absolute jaw-dropper. You owe it to yourself to at least visit his homepage and discover what this is all about.

Jon spent three years researching one simple question: “How can you get the MOST results in the LEAST amount of time?”

Seems like common sense, right? Well it’s not. Most people, myself included, are spending FAR more time than necessary to get results.

Even worse –

— > I learned that all that time in the gym
— > was keeping me from the body I wanted!

Of course there is more to the story than just “working out less.” This is not some gimmick that involves pills or gadgets either. Honestly, it’s hard work.

But only 7 minutes of it.

7 minutes. No joke.

After that 7 minutes you feel like your muscles will explode from the pump. You get leaner, stronger, and you do it faster than any other workout I’ve ever seen. Your energy shoots through the roof to boot.

See for yourself –

7 Minute Muscle

I’m sure you’ll love “7 Minute Muscle” as much as I do. Even more, you love the months of life you’ll get back by train smarter, not longer.

P.S. Jon has some limited-time offers going on right now so it’s a good time to check out his homepage. Go see what others are saying about this revolutionary new way to train in just 7 minutes a day –

7 Minute Muscle < — click.here

7 Minute Muscle < — click.here

There have been countless studies performed on the role of protein in the muscle growth process to try and determine exactly how much protein you should consume to build muscle mass. Recently, several studies have looked at the role that dietary protein plays in helping you lose fat, and more importantly, helping you keep it off!

One thing scientists have discovered is that eating lean protein foods is important for regulating body composition because it decreases your appetite.

In a 2003 study reported in the journal, Current Opinion in Clinical Nutrition And Metabolic Care (2003; 6(6): 635-638), protein was shown to be more satiating (made you feel fuller) than both carbohydrate and fat both in the short term and the long term.

Eating more lean protein foods has also been proven as an effective strategy to help you burn fat and keep it off because of something called, “dietary thermogenesis” (also known as the thermic effect of food).

In a study published in the British Journal of Nutrition in 2005 (93(2): 281-289), researchers followed a group of 113 overweight subjects after 4 weeks of a very low calorie diet, through a 6 month period of weight maintenance. The subjects were divided into a protein group or a control group. The protein group was simply given an extra 30 grams of protein per day on top of their usual diet.

The researchers found that during weight maintenance, the group with the higher protein intake was less likely to regain the lost weight, and any weight gain in the protein group was lean tissue and not fat. The results were attributed to higher thermic effect and a decrease in appetite.

Although calories will always be the bottom line when it comes to fat loss, studies such as these are confirming what bodybuilders have known for a long time: That calories are not the only factor that can influence your body composition. Your protein intake and your ratios of protein relative to carbohydrate and fat can clearly play a key role in helping you lose fat and keep the fat off.

None of this is news to bodybuilders or to anyone who is already familiar with bodybuilding-style nutrition programs such as Burn The Fat, Feed The Muscle. But it’s interesting that such positive results were achieved in studies where protein was increased so conservatively – as little as 30 additional grams of protein per day or a 20% increase above traditional protein recommendations.

Many bodybuilding-style diets (such as Burn The Fat and Body For Life) call for as much as 30%-40% of the total daily calories from protein and some competitive bodybuilders crank up the protein (temporarily) to as much as 50% before competitions.

I’m curious to see if any research is ever conducted with these more aggressive protein intakes. If so, my guess is that we will find once again, that the bodybuilders are ahead of the science when it comes to the manipulation of diet for improving body composition.

The take home lesson is simple: If you remove some carbs and put in some protein – nothing too radical; even as little as trading 30 grams per day of carbs for 30 grams of lean protein – this small change in your diet may decrease your appetite, decrease your body fat and help you keep the fat off after you lose it.

About the Author:

Tom Venuto is a natural bodybuilder and author of the #1 best selling e-book, “Burn the Fat, Feed The Muscle,” which teaches you how to burn fat without drugs or supplements using the little-known secrets of the world’s best bodybuilders and fitness models. Learn how to get rid of stubborn fat and turbo-charge your metabolism by visiting: www.burnthefat.com. To get Tom’s free fitness newsletter, visit: www.tomvenuto.com

Every so often you read a sad story in the newspaper about someone who dove headfirst into a river or lake, without checking to see how deep the water was beforehand. Unfortunately, it turned out to be a shallow 18 inches and the consequence of this miscalculated plunge was a broken neck and a wheelchair.

This reminds me of the way most people impatiently dive into strict, extreme, or unbalanced crash diets, without thinking about the long term consequences, invariably crippling any chance they had for keeping the fat off in the long run.

One thing that almost all mainstream popular diets have in common is an “induction phase” (or the equivalent). This is often done under the scientific-sounding auspices of “making the metabolic switch” from “carb burner” to “fat burner.”

Another common way that popular diets begin is with a “liquid fast” or “internal cleansing” phase. This is often suggested as necessary for clearing out all the gunk that has accumulated on your insides which (says them), is the reason you feel like “blah” and can’t lose any weight.

Larrian Gillespie, the About.com guide to low carb diets, made a keen observation in a recent article. Writing about the Induction plan on programs such as the Atkins diet, she noted:

“Frankly, the only thing I object to is the induction plan concept…for ANY diet. It’s a cheap trick approach to weight management, since we as Americans are fixated on quick fixes or we toss a plan and go onto the next marketing promise.”

Not only do I agree – I would take it a step further. I believe that this radical beginning phase actually increases the chances of failure in the long term.

Gillespie continues with advice about what to do if you choose a low carb approach such as Atkins…

“This (induction) approach will trigger a rebound weight gain. Don’t overdo the induction phase. Better yet, go directly to stage 2 of the plan and begin there. There is nothing more irritating to a physician than having a patient come in with health problems as a direct result of following some crazy diet, like eating ONLY cabbage, or only grapefruit.”

“Induction” is simply a politically correct way to say you have to crash diet and starve yourself in the beginning. Look at the forums and message boards: They’re filled with posts from people about to start these programs, dreading the “initial” phase and wondering if they’ll be able to hack it (and with people telling war stories about how they “survived” it …or tried it and failed).

“Induction” has nothing to do with science, health or permanent fat loss. It has everything to do with marketing and instant gratification. Dieters flock to the gurus that promise 12 to 15 pounds of weight loss in the first two weeks, while sneering at the idea of losing a paltry 2 pounds of fat per week. “Give me results now” is the mindset, with no thought given to body composition, health or long-term consequences. What sells more books: “Quickly Lose 8-10 pounds in the first week” or “lose 8-10 pounds of fat per month and never gain it back?” Unfortunately, it is usually the former.

Over the past decade and a half I have almost always used the opposite approach with my clients – and that is, never dive into diets – instead, ease into a new way of life, one habit at a time, if necessary.

My clients are introduced to words such as habits, balance, lifestyle and patience. I sit them down, look them in the eye and ask, “Do you want to lose weight quickly and gain it back or do you want to lose fat slowly and keep it off forever and never have to “diet” again?”

When confronted face to face, the answer is always the latter (but often begrudgingly so). The patience pays off, and those who are wise enough to listen enjoy the fruits of lifelong health, leanness and fitness, never having to endure the repeated yo-yo losses and gains so many people suffer for an entire lifetime.

Consider these concepts: Do NOT crash diet only to relapse to your old, unhealthy ways. Do not even put yourself in “emergency” situations where you feel pressured to lose weight quickly. Build a foundation and master the fundamentals first, then nit pick, sweat the small stuff and try “advanced” techniques later.

Once you’ve mastered the basics, then you can slowly make your plan stricter – if necessary – based on your results. You can reduce or eliminate cheat days, and tighten up your food choices.

Yes, carbs can be s-l-o-w-l-y reduced to find that optimal level for your body type where fat loss really kicks in. Calorie levels can dropped, more cardio added, rest between sets decreased, and training intensity increased.

On and on your regimen can be gradually “tightened up” and compliance increased until the desired results are achieved. Then, it’s a gradual, comfortable transition to maintenance phase, which is never far away from the fat loss phase.

Contrast this sensible, healthy, lifestyle approach, (which most people view not only as slow, but flat out “backwards”), with the crash diet or “induction” approach:

The new dieter STARTS from day one with the strictest, most extreme version of the diet. It’s often very unbalanced with entire food groups removed, or it emphasizes only one food or food type. Sometimes, the restrictions are so tight, you even have to limit the amount of vegetables you eat! Is that CRAZY or WHAT????

The weight comes flying off… SUCCESS! Or so it appears…until all the weight has returned 6-12 months later along with the rest of the 95% of dieters who fail because they insisted on following the herd and hopping on the latest quick fix bandwagon.

No two people are exactly alike and no single nutrition program is right for everyone. For example, some people really do thrive on reduced carbohydrate diets. But one thing that‘s true for 100% of people 100% of the time is that starvation and crash dieting are a one-way ticket to eventual weight regain and metabolic destruction.

What should you do instead? Ease into it. Stick your toes in the water first. Isolate bad habits and replace them with good ones – one or two at a time – for life. Psychologists say it only takes 21 days to form a new good habit, and habits, not diets, are the key to long-term fat loss success. Any nutrition program not built squarely on a strong foundation of nutritional fundamentals and good long-term habits is an accident waiting to happen.

About the Author:

Tom Venuto is a natural bodybuilder and author of the #1 best selling e-book, “Burn the Fat, Feed The Muscle,” which teaches you how to burn fat without drugs or supplements using the little-known secrets of the world’s best bodybuilders and fitness models. Learn how to get rid of stubborn fat and turbo-charge your metabolism by visiting: www.burnthefat.com. To get Tom’s free fitness newsletter, visit: www.tomvenuto.com

By Tom Venuto, NSCA-CPT, CSCS

www.burnthefat.com

If you’ve caused metabolic damage as a result of following starvation diets or losing weight too rapidly in the past, it can be extremely difficult to achieve any further fat loss at all. The good news is, metabolic damage can be repaired. All it takes is the right combination of metabolism stimulating exercise and metabolism stimulating nutrition (NOT just a diet), all done consistently over time.

The big irony is that most of the diet programs that claim to help you get rid of excess weight, only end up making it harder for you in the long run because they use harsh metabolism-decreasing diets and not enough exercise (almost never any weight training).

It may take a little longer if you have really messed things up with severe starvation dieting in the past, especially if you’ve lost a lot of lean body mass, but it is never hopeless. Anyone can increase their metabolism.

Most people get an almost immediate boost in metabolic rate when they start the Burn The Fat program. However, the results are not going to be “overnight.” Give it a little time…

Within 3 weeks your metabolism will already be more efficient. Within 6-8 weeks, it’s burning hot. Give me 12 weeks of consistent diligent effort, sticking with all the metabolism boosting strategies I teach, and your metabolism really will become like a turbo charged engine, and I’m not exaggerating when I say that.

What’s most important for upping your metabolism is CONSISTENCY in applying the Burn The Fat nutrition and training principles every single day.

That includes:

• Meal frequency: eat 5-6 small meals per day
• Meal timing: eat approximately every 3 hours, with a substantial breakfast and a substantial post workout meal.
• Sufficient Caloric Intake: maintain a small calorie deficit and avoid starvation-level diets (suggested safe levels for fat loss: 2100-2500 calories per day for men, 1400-1800 calories per day for women; adjust as needed)
• Food choices: Select natural, unprocessed foods with high thermic effect (lean proteins like chicken, turkey, egg whites and fish are highly thermic, as are all green vegetables, salad vegetables and other fibrous carbs)
• Cardio training: Push up the intensity a bit if you really want to get a metabolic boost. Walking and low intensity cardio is fine, but higher intensity is more metabolism-stimulating
• Weight training: The basic exercises that include the largest muscle groups or even call into play the entire body as a unit (squats, front squats, split squats, deadlifts, stiff legged deadlifts, overhead presses, all kinds of rows and core-activation exercises) will have a much greater metabolism stimulating effect than isolation exercises (concentration curls, calf raises, etc)

The weight training is extremely important in cases of “metabolic damage” because this is the stimulus to keep the muscle you have and begin rebuilding new muscle tissue, which is the engine that drives your metabolism.

The men don’t usually have a problem with the weight training, but I still hear women say they don’t want to lift weights as part of their fat loss programs. Well, people who wont lift weights can expect a very, very long metabolism “repair process” if they achieve it at all.

Consistency is the key.

Nothing will undermine the “re-building” of your metabolism like inconsistency. If you stop and start, or skip meals and workouts often, you will not even get off the ground.

After your metabolism is back up where it should be, it takes continued “stoking” of the metabolic furnace to keep it there. Once you get your metabolic engine running, you’ve got to keep feeding it fuel or the fire will die down.

Picture an old fashioned wood burning stove…

Imagine you’re in a cabin up in the mountains in the winter. It’s cold in there and you want to keep the cabin warm. Can you achieve this by feeding the fire once or twice per day? Nope. Not enough fuel to burn, so not much heat is generated.

What if you just toss an entire pile of wood in the stove all at once? Will that work? Nope. Lots of fuel, but can’t all be used at once… it just smothers the fire and the excess just sits there.

How about if you throw some tissue paper or crumpled newspaper in the stove, will that work? Nope – too quickly burning.

You have to keep putting small amounts of wood (the right type of fuel) on the fire at regular intervals or the fire burns out.

It’s also difficult to get the fire lit again. In the case of metabolism, it’s like going through that initial few weeks of overcoming inertia all over again.

Your goal is to get your metabolism burning hot and keep it burning and this cannot be achieved by missing meals, missing workouts or with sporadic, infrequent training.

I have only seen a handful of cases where all these things were done properly and there was still a longer “repair” process.

For example, one case was former ballet dancer. At 5′ 5″, she was previously 110 lbs and had increased to about 145 or so. She didn’t want to reach her previous 110, but find a happy medium of about 125 lbs.

I figured with 20 lbs to cut, this would be a simple and predictable process, but she had a challenging time (and I didn’t know why at first).

I later found out that she had been anorexic and bulimic for many years. This had caused a lot of damage, and although she did reach her goal, it took about twice as long as we had anticipated.

The good news is, even in this extreme case, the same nutrition and training principles worked! It just took a little longer. And by the way her program included some serious training with free weights and she ate a lot more (clean) food than she had ever eaten before. No “starvation!”

That’s the power of burning the fat and feeding the muscles… Trying to starve the fat with crash diets is what causes the metabolic damage in the first place!

If you’re interested in the healthy, sensible way to take off the fat, while keeping all your muscle and actually increasing your metabolism in the process, then my Burn the Fat, Feed The Muscle program can teach you how. No gimmicks or false promises. Just the truth – you have to work at it and you have to be patient. www.burnthefat.com

About the Author:

Tom Venuto is a natural bodybuilder and author of the #1 best selling e-book, “Burn the Fat, Feed The Muscle,” which teaches you how to burn fat without drugs or supplements using the little-known secrets of the world’s best bodybuilders and fitness models. Learn how to get rid of stubborn fat and turbo-charge your metabolism by visiting: www.burnthefat.com.

————————————————–
Metaphysics & Brain science merge and prove that positive thinking and goal setting literally create your body and your entire life experience
—————————————————

On recently broadcast special edition of CNN’s Larry King Live, Mr. King interviewed a panel of “mind experts” about how the thoughts you think literally turn into the events you experience, the material things you possess… AND even the health of your body.

For years, “positive thinking” and goal-setting were often criticized as “pollyanna” and “the law of attraction” was relegated into the category of “new age” fluff.

On the recent Larry King show, panel experts Bob Proctor, John Assaraf and others who were featured in the movie ‘The Secret’ explained that recent breakthroughs in neuroscience along with understanding mental laws, reveal why goal setting, the “law of attraction” and “positive thinking” all work, regardless of whether you look at them from a metaphysical or a scientific perspective.

Scientists have even identified specific parts of the brain, such as the reticular activating system (RAS), which works with the visual parts of our brain to call our conscious attention to things that are important to reaching our goals and to filter out those things that are unimportant.

The RAS is activated by “programming” goals into our sub-conscious minds. Our sub concscious mind is the “power center” and THIS is the mechanism that explains why goal setting and positive thinking are now being accepted as scientific methods for change.

We are discovering that our brain is cybernetic in nature, which means that it is literally like a computer, waiting for a program to be installed.

Here’s the kicker – the subconcsious is completely neutral and impartial – it will carry out any instructions you give it.

Unfortunately, many of us are still running negative programs we picked up from others as children when our non-conscious minds were totally open and impressionable, or which we developed over the years as a result of repetition of our own negative thinking.

As it turns out, our own thoughts, repeated daily, are one of the primary ways that our “mental computer” is programmed on a sub-conscious level, which is the level of beliefs, habits and automatic behavior.

To change your results, you must overwrite old negative programming and install positive new programming into your subconscious.

This can be achived through such techniques as written goal setting, positive self-talk (affirmations), and mental imagery (visualization).

In the 1970’s, the Soviets and East Germans were the first to formally use structured mental rehearsal, and at that time, they dominated in several olympic sports. This was reported in great detail in Charles Garfield’s landmark book, “Peak Performance.” Today, virtually all elite athletes use visualization extensively, as we now know that the brain cannot differentiate between real practice and practice that is vividly imagined.

If you are getting more of the same negative results in your life – such as the same health problems, or the same body fat continues to return even after you lose it, then you have probably been un-consciously running old negative programs and re-inforcing them with negative thought patterns.

You can begin the positive mental reprogramming process by writing down your goals, changing your internal dialogue and taking a few minutes to relax, quiet your mind and perform a session of visualization or mental rehearsal every day (seeing yourself in your “mind’s eye” not as you currently are, but as you ideally would like to be).

These methods, repeated often enough, will begin to program the non- conscious portion of the mind, which is the same part of the mind that controls your heart beat, digestion and new cell production, all on “automatic pilot.”

In the last decade, neuroscientists discovered that you have the capacity to create an almost infinite number of new neural connections in your brain when you run new thought patterns.

The Old neural pathways are like grooves in a record, and if you are struggling with your health related behaviors or behaviors in any other area of your life, you have been playing the “old records” over and over again.

If you were to carve a new groove into that record, it would never play the same way again. the old pattern would weaken and the new one would take over. Brand new, positive thoughts, feelings and images begin to create new neural patterns.

Psychologists estimate that it takes 21 to 30 days to establish a new pattern in your brain. During this time, the focus on sticking with your practice and repeating your new thought patterns is critical.

Is this easy? For most people, no it’s not. In fact, controlling your thinking and keeping it constructive may be one of the most difficult challenges you have ever faced. Fortunately, writing goals and reading affirmations can help get you started.

You can take some of the pressure off yourself by simply accepting that negative thoughts and self criticisms will pop up from time to time. Just observe them, without mulling over them or adding to them, and change the polarity of the thought by quickly repeating one of your positive affirmations or by changing your mental pictures.

So is there something to this whole “positive thinking” thing?

The philosophers and theologians have been saying yes for the entire span of recorded history: “As you think, so shall you be.” Variations on this proverb can be found in every spiritual and philosophical tradition.

But… if you are the left-brained, “prove-it-to-me” type, you dont have to go on faith anymore. Scientists are beginning to prove more and more convincingly that thoughts are powerful things. Even Larry King seemed impressed with what his panel of “mind mentors” had to say.

So how soon are you going to begin your mental training right alongside your physical training? When are you going to learn how to harness this power locked up inside your mind?

Guess what? You’re already using this force every day because you cannot turn it off. Whatever you are thinking and picturing in your mind repeatedly on a daily basis is already on it’s way to you, so it’s simply a matter of HOW you are using it, not IF you are using it.

What do you say to yourself every day? Do you say, “I am becoming leaner, healthier and more muscular every day?”… or do you say “I am a fat person – Ive tried everything, nothing ever works?”

The fact is – you can think yourself thin and healthy or you can think yourself obese and ill. Maybe not in the literal sense…but most certainly as the critical part in the chain of causation…

You see, there’s a lot of talk these days in the personal improvement world about law of attraction, manifesting, intention, visualization, affirmations and of course, positive thinking.

Without understanding that there is an orderly, scientific basis underneath all of these things, many people will simply remain skeptics, while on the opposite extreme, others may get the idea that you can sit around meditating and visualizing, then expect a mystical “law of attraction” to kick in and then “poof!” a great body materializes out of thin air… along with the perfect relationship, a nice bank account and fantastic career success.

What really happens is “Positive thinking” and related methods quite literally re-program your brain, which in turn creates new behaviors that move you physically toward whatever you have been thinking about and focusing on.

So success is achieved through positive thinking + positive doing…. attraction + action. There are two sides to the coin. Without paying attention to both, you may continue to struggle… often against nothing but yourself.

If you want to transform your body or any other aspect of your life, then you have to change on the inside (the mind) first and then everything else will follow.

This process of *scientific* goal setting and mental reconditioning through emotionally charged mental imagery (visualization) and internal mental dialogue (affirmations) is the very first thing I have always taught my clients and the first thing I wrote about in my book, Burn The Fat, Feed The Muscle You can learn all of these techniques in detail in chapter 1. Learn more about the psychology of body transormation inside the Burn The Fat ebook:

www.burnthefat.com

About the Author:

Tom Venuto is a natural bodybuilder and author of the #1 best selling e-book, “Burn the Fat, Feed The Muscle,” which teaches you how to burn fat without drugs or supplements using the little-known secrets of the world’s best bodybuilders and fitness models. Learn how to get rid of stubborn fat and turbo-charge your metabolism by visiting: www.burnthefat.com.

By Tom Venuto, NSCA-CPT, CSCS

www.BurnTheFat.com
www.BurnTheFatInnerCircle.com

“Body wraps” have been around for ages in the weight loss and spa industry. Claims include loss of body weight, loss of body fat, and loss of inches. Infomercials for rubber “waist belts” are also back on TV and similar claims are made for these types of wraps as well. What few people realize is that there is a huge difference between losing fat and losing inches. When your body fat decreases, your circumference measurements will usually also decrease, but “fat” loss and “inch” loss are not one in the same. If you don’t know how to tell the difference, you could be falling for one of the oldest, most notorious fitness and weight loss scams in the book.

The truth is, body wraps and waist belts do not shrink fat cells or burn body fat – no matter what type of wrap is used: bandages, plastic, foil, vinyl, or rubber and regardless of what you are wrapped in: herbs, minerals, enzymes, seaweed, clay, or mud – it doesn’t matter. Fat can only be lost with a caloric deficit from a reduction in food intake, an increase in activity or ideally, a combination of both.

Whenever you see fat loss claims for wraps or any other product which doesn’t involve a caloric deficit created though nutrition or exercise, the “scam alarm” should go off in your head, and you should always stay away, no matter how compelling the sales pitch.

Furthermore, the companies making fat loss claims would be in hot water with the Federal Trade Commission (FTC) if they were investigated and caught because claims for body fat reduction from wraps cannot be supported with scientific evidence.

The FTC as well as numerous state attorney general’s offices have already taken action against body wrap companies in the past for false advertising and unsupported claims. Some companies simply had to stop making false claims, others had to pay stiff fines as well. The problem, from a legal and ethical standpoint, is the claim being made. Remember, “inches” and “fat” are not the same thing.

Some types of wraps can definitely take off inches (for example, they might reduce the circumference measurement of your waist, hips, arms and legs), but it’s not fat, its water weight and fluid, and the results are temporary.

Suppose this claim is made in an advertisement:

* Lose Up To 15 inches in 1 Hour! *

This is legal advertising because the claim “lose inches” might be supportable (if enough circumference measurements are taken with a tape measure at enough sites, that might add up to a total of 15 inches in circumference loss)

However I believe that these types of claims are misleading (and probably intentionally so), because “inches” is not the same as body fat but the product vendors know that you might easily confuse “inches” with “fat.”

Contrast that claim with this one:

* Lose Body Fat without diet or exercise in 1 Hour!*

That claim is totally false and scientifically unsupportable.

Again, body wraps cannot burn fat or “shrink fat cells.”

If fat loss could be achieved with body wraps, it would be very easy to test and prove.

Body composition (body fat) testing (rather than measurements of inches) could be performed before and after the wrap, and the answer (“does it work”) would become easily exposed.

Since it doesn’t work, you won’t find any wrap people accepting your challenge to allow you to do independent body composition testing, nor will you find a shred of scientific evidence showing reduction of bodyfat from wraps.

Unfortunately, bogus fat loss claims are still quite widespread, as a simple Internet search for “body wrap” will demonstrate. The most frequently used claims however, are for loss of “inches.”

The inches lost simply come from loss of fluid. And guess what – those inches (and or water weight) will come right back in days if not hours, as soon as you completely re-hydrate yourself.

Other claims made for body wraps include detoxification, improved circulation and tighter, smoother and clearer skin. Most health and fitness researchers, as well as government agencies such as the Food and Drug Administration (FDA) will tell you that these claims are “debatable” and mostly anecdotal.

Some experts even warn that certain types of wraps can be dangerous, mainly due to the rapid and excessive fluid loss/dehydration.

If you want to get wrapped because you find it relaxing or you consider it a “spa-like” treatment, that’s one thing. Just remember, wraps have absolutely nothing to do with fat loss.

I’d suggest completely avoiding any companies that advertise fat loss when it’s only water and inches you’re losing, because a dishonest company is one you don’t want to patronize at all.

One last thing – this is a timely subject because although “body wraps” have been around for ages and it’s old news, I noticed that infomercials for “waist belts” or “sauna wraps” are back on TV in force and I see that they are replaying the ads over and over again, which means people are buying it.

Everything I just said about body wraps also applies to those rubber waist belts too.

On a web search I just did for those rubber belt waist wraps, I noticed some of the websites are STILL making claims like “Melt fat” (totally bogus, unsupported and illegal claim).

Other sites seem to be wary of the FTC paying them a visit, so they do a whole song and dance around the legal issues by saying stuff like, “sweat away inches,” “therapeutic heat”, “target your problem areas” and so on. Even if these claims are not illegal, the promotions are still deceptive…

The professional fitness model is pictured taking off the rubber belt, revealing ripped six pack abs below… as if those abs are a result of wearing the belt! Wishful thinking! These are professional models, folks. They got the abs the same way everyone else with abs got them – with a calorie deficit from a combination of strict diet and hard training!

Wraps and waist belt products might take off some inches or water weight, but they can’t take off a single ounce of fat. Buyer beware.

Programs like Burn The Fat, Feed The Muscle are focused on FAT LOSS, not water loss or loss of inches. When body fat decreases, circumferences in inches will also decrease, but “fat” lost and “inches” lost are not one in the same.

About the Author:

Tom Venuto is a lifetime natural bodybuilder, an NSCA-certified personal trainer (CPT), certified strength & conditioning specialist (CSCS), and author of the #1 best-selling e-book, “Burn the Fat, Feed The Muscle.” Tom has written hundreds of articles and has been featured in print magazines such as IRONMAN, Australian IRONMAN, Natural Bodybuilding, Muscular Development, Exercise for Men and Men’s Exercise, as well as on hundreds of websites worldwide. For information on Tom’s Fat Loss program, visit: www.BurnTheFat.com. To learn more about Tom’s Fat Loss Support Community, visit: www.burnthefatinnercircle.com

Dr. Kevin Hall, an investigator at the National Institute of Health in Bethesda has done some interesting research about the mechanisms regulating human body weight. He recently published a new paper in the International Journal of Obesity that throws a wrench in works of the “3500 calories to lose a pound” idea.

Some of the equations in his paper made my head hurt, but despite the complex math he used to come to his conclusions, his article clearly prompts the question, “3500 calories to lose a pound of WHAT?” His paper also contained a lot of simple and practical tips you can use to properly balance your caloric intake with output, fine tune your calorie deficit and help you retain more muscle when you diet.

Below, I’ve distilled some of the information into a simple bullet-point summary that any non-scientist can understand. Then I wrap up with my interpretation of how you can apply this data in your own fat loss program:

Calculating the calories required to lose a pound and fine-tuning your caloric deficit

• 3500 calories to lose a pound has always been the rule of thumb. However, this 3500 calories figure goes back to research which assumed that all the weight lost would be adipose tissue (which would be ideal, of course).
• But as we all know (unfortunately), lean body mass is lost along with body fat, which would indicate that the 3500 calorie figure could be an oversimplification.
• The amount of lean body mass lost is based on initial body fat level and size of the calorie deficit
• Lean people tend to lose more lean body mass and retain more fat.
• Fat people tend to lose more body fat and retain more lean tissue (revealing why obese people can tolerate aggressive low calorie diets better than already lean people)
• Very aggressive low calorie diets tend to erode lean body mass to a greater degree than more conservative diets.
• whether the weight loss is lean or fat gives you the real answer of what is the required energy deficit per unit of weight loss
• The metabolizable energy in fat is different than the metabolizable energy in muscle tissue. A pound of muscle is not 3500 calories. A pound of muscle yields about 600 calories.
• If you lose lean body mass, then you lose more weight than if you lose fat.
• If you create a 3500 calorie deficit in one week and you lose 100% body fat, you will lose one pound.
• But if you create a 3500 calorie weekly deficit and as a result of that deficit, lose 100% muscle, you would lose almost 6 pounds of body weight! (of course, if you manage to lose 100% muscle, you will be forced to wear the Dieter’s Dunce cap)
• If you have a high initial body fat percentage, then you are going to lose more fat relative to lean, so you may need a larger deficit to lose the same amount of weight as compared to a lean person
• Creating a calorie deficit once at the beginning of a diet and maintaining that same caloric intake for the duration of the diet and after major weight loss fails to account for how your body decreases energy expenditure with reduced body weight
• Weight loss typically slows down over time for a prescribed constant diet (the “plateau”). This is either due to the decreased metabolism mentioned above, or a relaxing of the diet compliance, or both (most people just can’t hack aggressive calorie reductions for long)
• Progressive resistance training and or high protein diets can modify the proportion of weight lost from body fat versus lean tissue (which is why weight training and sufficient protein while on calorie restricted diets are absolute musts!)

So, based on this info, should you throw out the old calorie formulas?

Well, not necessarily. You can still use the standard calorie formulas to figure out how much you should eat, and you can use a 500-1000 calorie per day deficit (below maintenance) as a generic guideline to figure where to set your calories to lose one or two pounds per week respectively (at least that works “on paper” anyway).

Even better however, you could use this info to fine tune your caloric deficit using a percentage method and also base your deficit on your starting body fat level, to get a much more personalized and effective approach:

15-20% below maintenance calories = conservative deficit
20-25% below maintenance calories = moderate deficit
25-30% below maintenance calories = aggressive deficit
31-40% below maintenance calories = very aggressive deficit (risky)
50%+ below maintenance calories = semi starvation/starvation (potentially dangerous and unhealthy)

(Note: According to exercise physiologists Katch & Mcardle, the average female between the ages of 23 and 50 has a maintenance level of about 2000-2100 calories per day and the average male about 2700-2900 calories per day)

Usually, we would suggest starting with a conservative deficit of around 15-20% below maintenance. Based on this research, however, we see that there can be a big difference between lean and overweight people in how many calories they can or should cut.

If you have very high body fat to begin with, the typical rule of thumb on calorie deficits may underestimate the deficit required to lose a pound. It may also be too conservative, and you can probably use a more aggressive deficit safely without as much worry about muscle loss or metabolic slowdown.

If you are extremely lean, like a bodybuilder trying to get ready for competition, you would want to be very cautious about using aggressive calorie deficits. You’d be better off keeping the deficit conservative and starting your diet/cutting phase earlier to allow for a slow, but safe rate of fat loss, with maximum retention of muscle tissue.

The bottom line is that it’s not quite so simple as 3,500 calories being the deficit to lose a pound. Like lots of other things in nutrition that vary from person to person, the ideal amount of calories to cut “depends”…

Note: The Burn the Fat, Feed The Muscle program not only has an entire chapter dedicated to helping you calculate your exact calorie needs, it was designed very specifically to keep a fairly conservative approach to caloric deficits and to maximize the amount of lean tissue you retain and minimize the amount of metabolic adaptation that occurs when you’re dieting. The approach may be more conservative, and the fat loss may be slower, but it has a better long term track record… You can either lose weight fast, sacrifice muscle and gain the fat back like 95% of people do, or lose fat slow and keep it off forever like the 5% of the people who know the secrets. The choice is yours. For more information, visit: http://www.burnthefat.com

References:

Forbes GB. Body fat content influences the body composition response to nutrition and exercise. Ann NY Acad Sci. 904: 359-365. 2000

Hall, KD., What is the required energy deficit per unit of weight loss? Int J Obesity. 2007 Epub ahead of print.

McArdle WD. Exercise physiology: Energy, Nutrition, and Human performance. 4td ed. Williams & Wilkins. 1996.

Wishnofsky M. Caloric equivalents of gained or lost weight. Am J Clin Nutr. 6: 542-546.

About the Author:

Tom Venuto is a natural bodybuilder, certified strength and conditioning specialist (CSCS) and a certified personal trainer (CPT). Tom is the author of “Burn the Fat, Feed The Muscle,” which teaches you how to get lean without drugs or supplements using methods of the world’s best bodybuilders and fitness models. Learn how to get rid of stubborn fat and increase your metabolism by visiting: www.burnthefat.com

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